Antitrust Compliance: 5 Rules Before You Coordinate With Competitors

Antitrust Compliance: 5 Rules Before You Coordinate With Competitors

Antitrust compliance rarely makes the news, and this week it led it. On September 13, 2026, something happened that almost never happens in a competitive industry: the heads of rival companies publicly agreed to slow each other down. As The Innermost Loop reported that morning, Anthropic’s Dario Amodei published an essay called “We Must Pace the Frontier,” urging AI labs to coordinate on how fast they ship. Within hours, Elon Musk, Sam Altman and Demis Hassabis said they agreed. Critics called it a safety cartel. Buried in Amodei’s own footnote is the reason the critics have a point, and the reason this is an antitrust compliance problem for companies with nothing to do with AI.

antitrust compliance

What the AI Labs Actually Proposed

Amodei’s three-step plan asks frontier AI companies to accept embedded third-party evaluators, then to coordinate with each other on “common safety standards as well as limits on the rate of unchecked AI progress,” then to pursue global agreements. Step two is the one with legal teeth, and Amodei flags the antitrust compliance issue himself: “For antitrust reasons, it’s helpful for the US government to mediate or at least enable these discussions — they don’t need to participate, but do need to issue a narrow waiver for certain kinds of safety conversations.” His footnote to that step reads, in full, “With government mediation or waivers of antitrust restrictions.”

That is not a throwaway line. Some of the best-resourced legal departments in technology looked at a plan for competitors to agree on how fast to release products and concluded they needed the government in the room first. The Innermost Loop’s September 12 issue flagged a Wired report that OpenAI went to Congress to ask whether an industry slowdown would even be lawful. Nobody asks that question unless the answer is genuinely unclear.

Why a Safety Motive Is Not an Antitrust Compliance Defense

Section 1 of the Sherman Act, 15 U.S.C. § 1, prohibits agreements among competitors that unreasonably restrain trade. An agreement limiting the rate at which you release products is, functionally, an agreement about output. That is the heartland of the statute.

Business owners almost always reach for the same defense: our coordination made the product safer. The Supreme Court closed that door in 1978. In National Society of Professional Engineers v. United States, 435 U.S. 679, an engineering society banned its members from competitive bidding, arguing that price competition would produce “deceptively low bids” that tempt engineers “to do inferior work, with consequent risk to public safety and health.” 435 U.S. at 693. The Court was unimpressed. The society’s attempt to justify the restraint “on the basis of the potential threat that competition poses to the public safety and the ethics of its profession is nothing less than a frontal assault on the basic policy of the Sherman Act.” Id. at 695.

It went further: “Exceptions to the Sherman Act for potentially dangerous goods and services would be tantamount to a repeal of the statute,” and “the Rule of Reason does not support a defense based on the assumption that competition itself is unreasonable.” Id. at 695, 696. Antitrust compliance starts from that premise, not from how sincere the safety motive feels in the room.

Two honest caveats. Professional Engineers involved a restraint on price, the most suspect category. A genuine non-price safety standard is judged under the rule of reason and can survive it. And the Court did not say safety is irrelevant — it said safety is not a free pass around the competitive analysis. Those are different things, and the distinction is where the real antitrust compliance work lives.

Standard-Setting Is Where Antitrust Compliance Gets Real

Few companies will ever debate the pace of AI. Nearly every company belongs to a trade association, sits on a certification committee, or helps write industry standards. That is the same legal territory, it is where most antitrust compliance failures actually originate, and the Supreme Court has been there too.

In Allied Tube & Conduit Corp. v. Indian Head, Inc., 486 U.S. 492 (1988), the country’s largest steel conduit maker wanted to keep plastic conduit out of the National Electrical Code. It recruited 230 new association members, spent over $100,000 on their memberships and travel, and packed the annual meeting. The proposal lost, 394 to 390. The jury found that Allied Tube had broken no association rule and had acted at least partly out of a sincere safety belief. The Supreme Court held it had no antitrust immunity anyway.

Three lines from that opinion belong in every antitrust compliance policy. First: “private standard-setting associations have traditionally been objects of antitrust scrutiny.” 486 U.S. at 500. Second: “An association cannot validate the anticompetitive activities of its members simply by adopting rules that fail to provide such safeguards.” Id. at 509. Third, the holding: where “an economically interested party exercises decisionmaking authority in formulating a product standard for a private association that comprises market participants, that party enjoys no Noerr immunity.” Id. at 509-10.

Read that as an antitrust compliance operating instruction. Following the association’s bylaws to the letter did not save Allied Tube. Neither did a genuine belief that plastic conduit was unsafe. What mattered was whether the process had real procedural safeguards against capture by people with money on the line — and whether this company was one of those people.

The Two Real Antitrust Compliance Safe Harbors

There are two established paths, and both are narrower than people assume.

1. Notice under the National Cooperative Research and Production Act. Under 15 U.S.C. §§ 4301-4306, as amended by the Standards Development Organization Advancement Act of 2004, a qualifying joint venture or standards development organization is judged under the rule of reason rather than condemned per se (§ 4302), and may file notice with the Attorney General and the FTC (§ 4305(a)). Once that notice is published in the Federal Register, damages against it drop from treble to actual damages plus interest and fees (§§ 4303, 4305(c)).

Now the catch that undoes most of the comfort. Section 4303(e) withholds that single-damages limit from any person who directly participates in the standards activity, is not a full-time employee of the organization, and is in a line of commerce likely to benefit from the standard. Section 4304(c) carves the same people out of fee-shifting protection. In plain terms: the association gets the shield; your company, sitting on its committee, does not. And § 4301(c) puts cost, price, sales, profitability, marketing and distribution information, market allocation, and price restraints entirely outside the definition of “standards development activity.” Those subjects are never protected, by anyone, and no antitrust compliance policy should treat them as negotiable.

2. A DOJ business review letter. Under 28 C.F.R. § 50.6, you may write to the Assistant Attorney General for the Antitrust Division describing proposed conduct and asking the Division’s enforcement intentions. Four features matter for antitrust compliance planning. The Division may refuse to consider the request at all. Only a written letter signed by the Assistant Attorney General binds anything — “[n]o oral clearance, release or other statement purporting to bind the enforcement discretion of the Division may be given.” The letter protects only the parties who joined the request. And it states the Division’s intention as of the date of the letter; the Division “remains completely free to bring whatever action or proceeding it subsequently comes to believe is required by the public interest.”

There is a commercial cost too. Under paragraph 10, the request, the supporting information and the response are indexed into a public file. You are describing your coordination plan on the record, where competitors, customers and plaintiffs’ lawyers can read it. And the letter binds the Antitrust Division — not the FTC, not state attorneys general, and not a private plaintiff seeking treble damages.

5 Antitrust Compliance Rules Before Your Next Industry Meeting

  • Keep four subjects off the agenda, permanently. Price, output, customers, and territory. Congress wrote them out of the standards safe harbor in § 4301(c), and coordinating on them is where criminal exposure begins. Our note on product pricing as a legal strategy covers that line in detail.
  • Write the procompetitive rationale before the meeting. A contemporaneous memo explaining why a standard benefits buyers is evidence. A rationale reconstructed after a subpoena arrives is argument. This single habit does more antitrust compliance work than any policy binder.
  • Audit the association’s safeguards, then audit your own file. Allied Tube turned on whether the process could be captured. Ask whether membership is open, whether interests are balanced, whether there is an appeals route — and whether your own emails would read well to a jury.
  • If the standard has real market force, get the letter. A § 50.6 request is slow and public, but it is the only mechanism producing a written statement of DOJ intent. Weigh the disclosure against the exposure.
  • Do not rely on the association’s shield. Section 4303(e) is explicit that participants with commercial skin in the game keep full treble-damages exposure. Your compliance program should assume the association’s protection is not yours.

What Howard East Clients Should Do Now

Start with an inventory. List every trade association, standards body, certification scheme, benchmarking survey and industry working group your company participates in, and name the employee who attends each. Most companies are surprised by the length of that list, and that list is the real scope of your antitrust compliance risk.

Then run three antitrust compliance questions against each entry. Has the organization filed a § 4305 notification? Does its written process contain real balance-of-interest and appeals safeguards? Does our representative have authority to bind us to anything? If you are structuring a genuine collaboration rather than joining someone else’s, the analysis runs through joint venture structure, and whoever attends should have clear written authority and limits. Regulated sectors carry this on top of their own regime — the state cannabis operators advised by Collateral Base and the licensees who read Cannabis Industry Lawyer coordinate constantly on testing and packaging standards, which is precisely the setting Allied Tube describes.

Call counsel before the meeting, not after. Antitrust is one of the few areas where the hour spent in advance is reliably cheaper than the one spent later, because the exposure is criminal and the damages are trebled. When coordination does turn into a claim, it becomes litigation work for our colleagues at Howard Law Group. The same advance-planning discipline shows up in our piece on counterparty screening deadlines.

Frequently Asked Questions

Can competitors legally agree to slow down for safety reasons?

Not on a safety rationale alone. In National Society of Professional Engineers v. United States, 435 U.S. 679 (1978), the Supreme Court held that the Rule of Reason “does not support a defense based on the assumption that competition itself is unreasonable.” A non-price safety standard can survive rule-of-reason review, but the safety motive never substitutes for the competitive analysis.

Does my trade association filing cover my company’s antitrust compliance?

Generally no. A notification under 15 U.S.C. § 4305 limits damages against the standards development organization, but § 4303(e) withholds that limit from participants who are not full-time employees of the organization and who operate in a line of commerce likely to benefit from the standard. Member companies keep full treble-damages exposure and need their own antitrust compliance program.

What is a DOJ business review letter worth?

Under 28 C.F.R. § 50.6 it states the Antitrust Division’s present enforcement intention as of its date, and only for the parties who joined the request. The Division remains free to act later, the request goes into a public file, and the letter does not bind the FTC, state attorneys general, or private plaintiffs.

Next Steps

The AI labs did the useful thing: they asked the question out loud, in public, before they coordinated. Most companies do the opposite. They attend the meeting, agree to the standard, and learn what the law required only when a subpoena explains it. Treating antitrust compliance as a pre-meeting discipline rather than a post-incident defense is the whole difference.

Sitting on a trade association board or industry standards committee? Contact Howard East for an antitrust compliance review of your industry participation before your next meeting.

Source: The Innermost Loop by Dr. Alex Wissner-Gross, September 13, 2026 and September 12, 2026.

This article is for informational purposes only and does not constitute legal advice. No attorney-client relationship is created by reading it. Attorney Advertising.

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